Duke Kahanamoku AMBASSADOR OF ALOHA

Partners and licensing

His name is an inheritance, not a shortcut

Every use of the name, the signature and the likeness is approved deliberately, one product at a time.

The rights

Who holds them

The rights to Duke Kahanamoku’s name and likeness are held by Mālama Pono, Inc. Licensed partners carry the name under written agreements, and each product is reviewed and approved before it carries his name.

The standard is simple to state. Made well, priced honestly, and carried with dignity. No tourist-bin goods, no discount channels, no mass licensing.

Licensed partners

Who carries the name

Companies that have carried the Duke Kahanamoku name under license include:

  • Kahala Aloha shirts
  • Sun Surf, Toyo Enterprise Aloha shirts, Japan
  • Martin & MacArthur Koa wood
  • Crazy Shirts Apparel
  • Aloha Collection Bags and travel goods
  • Socksmith Socks
  • Pictures Plus Archival prints

The gallery at the Moana Surfrider in Waikīkī, and the goods at dukekahanamoku.shop, are the family’s own two rooms, one physical and one not.

Inquiries

Talk to us

Licensing and partnership inquiries go to Kenneth Berger by email. Write plainly about what you make, where it is made, and where it would be sold.

kberger@dukekahanamoku.com